Business Innovation
Powered by R&D

Unleashing your R&D capabilities,
we take the initiative for the fastest business innovations
that transform digital society.


Breaking Out of Your Shell
The Fastest at Launching Innovation from R&D

Our goal is to commercialize promising technologies with the fastest verification and improvement, build an R&D ecosystem for this purpose and break out of societal, cultural and personal shells to allow businesses to succeed.

Solving Social Issues
Accelerating the Growth of Individuals,
Organizations and Society

We will continue to have a beneficial and significant impact on society with our world-leading digital technology.
We will continue to grow by keeping it simple, and engaging with each other.

Our Core Business Values

  • Digital Innovation
    We achieve digital innovation at the fastest speed with intelligent simulation and automation.
  • R&D Business Acceleration
    Like polishing rough diamonds, we transform your technology into a dazzling business.
  • R&D Ecosystem
    We aim to improve the research and development environment in Japan and build an ecosystem to increase ROI.

Our Essential Values

  • Impact Society
    Making a significant impact on society through research and development.
  • Be Simple
    To be simple makes us nimble, resilient and strong.
  • Challenge Each Other
    Maintaining a transparent and flexible working style, we inspire each other to achieve synergistic outcomes.


Intelligent Simulation

Our core technology combines simulation and AI, which has been developed at the
NEC-AIST AI Cooperative Research Laboratory.
We deploy this cutting-edge technology to dramatically accelerate your business,
even in volatile, uncertain, complex, and/or ambiguous (VUCA)
situations where historical data is insufficient.

Combining Simulation and Machine Learning

Unlike big data analysis with deep learning, combining simulation and machine learning supports optimal decision making, even with small data, by automatically generating and complementing simulation data.

Combining Simulation and Automated Negotiation

Unlike centralized control or mere matching technologies, AI systems independently negotiate agreeable terms and conditions with each other to coordinate detailed behavior and interests between systems that are working with different objectives.


  • Basic

    • 1

      Consulting Services

    • 2


    • 3

      Preparation for Launch

    Creating a plan that includes business strategy,
    intellectual property strategy and capital policy,
    and aiming to maximize business value.

  • Launch

We provide consulting and prototype development services, which include applied research and development with researchers, to companies that want to solve their problems with digital technology and to companies that want to possess and expand their digital R&D capabilities.

Consulting Services

Customer Issues and Technology Validation

We analyze the problems faced by the client and verify whether or not they can be solved by our technology considering the client’s site and circumstances.

Prototype Development Services

Carrying Out PoC and Prototype Development

Depending on your needs, we can provide the framework for validation.

Preparation for Launch

We create a plan that includes business strategy, intellectual property strategy and capital policy, and aim to maximize business value.


Projects developed in BIRD INITIATIVE will be carved out and launched to become self-sustaining. Operating companies will formally commercialize projects and execute the system integration business.



Chief Executive Officer

Masamitsu KITASE has developed numerous world-first and Japan's first cutting-edge business developments in the education and science market. He has extensive experience in organizational development, human resources and business development for innovation in large companies, including carve-outs for dotData, Inc. (in the US), AI drug discovery through open innovation, Spin-In business development and crowdfunding.

Corporate Executive, NEC

Board Member, dotData, Inc.

Super Visiting Lecturer, Professional University of Information and Management for Innovation


Executive Officer
Chief Digital Officer

In the field of AI and data analysis technologies, Satoshi MORINAGA has been leading many new research themes from planning/launching, principle/applied research, to commercialization/social implementation. He has worked on the design and international standardization of new banking risk regulations, development and commercialization of text analysis technologies, white box prediction technology, and the launch of simulation x AI technology research at NEC-AIST AI Cooperative Research Laboratory.

Executive Research Fellow, NEC Corporation

Deputy General Manager, NEC-AIST AI Cooperative Research Laboratory

Deputy Director, RIKEN AIP-NEC Collaboration Center

Visiting Professor, Kobe University

Winner of the Fuji Sankei Business i Award (2015 Advanced Technology Award)


Director, Corporate Team

Shintaro SOMA started his career as an HW/SW engineer of 3G base station (Node-B). In mid career, he made the transition from product creation to value creation and engaged in product and service design and business development in the North American market. Recently, he was engaged in designing and implementing digital transformation strategy and business development processes inside organizations.

Senior Manager, Business Innovation Unit, NEC

Senior Expert


Principal, R&D Team

Keiichi KISAMORI has a paper on physics in the top 5% of the world's publications (Altmetric Score). He is the recipient of the 2016 RIKEN Research Incentive Award. Furthermore, his paper on machine learning has been accepted in SDM18, AISTATS2020, ECML-PKDD2020, and for other top-level international conferences. He is also a leader in simulation and machine learning technology.

Project Manager, NEC-AIST AI Cooperative Research Laboratory

Principal Researcher, Data Science Research Laboratories, NEC


Company Name:
Date of Establishment:
September 2, 2020
Hatchobori Square 5F,
2-20-8 Shinkawa, Chuo-ku,
Tokyo 104-0033, Japan

Business Description

  • (1) Research and development related to digital transformation technologies
  • (2) Acceptance of research and development work related to digital transformation technologies
  • (3) Incorporation, planning and mediation, brokerage services and related consulting services for corporate acquisitions, mergers, splits, stock exchanges and transfers, business transfers, capital alliances and business alliances, etc.
  • (4) Investment in business operations defined in the items above
  • (5) Any and all business incidental to each of the foregoing


Advisory Board


Grand Emeritus Advisor, National Institute of Advanced Industrial Science and Technology (AIST)

Junichi TSUJII

Fellow, Director of Artificial Intelligence Research Center (AIRC), National Institute of Advanced Industrial Science and Technology (AIST)

Manabu TAGO

Representative Director, MTDO inc.


Mori Hamada & Matsumoto (law firm)

Alliance Partners