Startup studio with co-creative R&D and business development process
Unleash the hidden power of large companies
BIRD INITIATIVE's new business development service
New business development for large companiesteeth,whyDoes it not work?
Although large companies have excellent assets and abundant human resources, It is easy to get caught up in the dilemma of innovation due to the constraints of existing businesses.
From creating a system to transform into a company that can continue to create innovation, From creating edgy business plans to scaling up your business through carve-outs, We will accompany large companies as an innovation partner.
Systems that are optimized for existing businesses sometimes hinder the promotion of new businesses. We design the systems, processes, organizations, and human resources necessary to create new businesses and support their realization.
New business development requires different development processes, systems, and organizational functions than existing businesses. We will formulate a new business development process that will become a common language for the entire company, and develop the roles of related departments and personnel systems.
Service menu example ・Create new business development process guide ・Organizational functions/role definition (research and development department, human resources department, etc.)
Human resources development
In innovation, the ability of not only challengers but also enablers to support them plays an important role. We define the human resources necessary for new business development and create a training plan for them.
Service menu example ・Innovator (challenger) education ・Enabler (supporter) education
The exit strategy you should take will differ depending on how each business theme is positioned within the company's overall business strategy. We plan an exit strategy with open innovation in mind and help you choose the appropriate strategy.
Service menu example ・Exit strategy scenario planning ・Criteria definition
To build a competitive advantage and create scalable new businesses, it is important to incorporate outstanding technology and obtain the rights to it. We accompany business development from both business and technical aspects and support the creation of intellectual property and its utilization.
When developing a new business for a large company, it is important for management and the team to agree on a business plan and get it right. You can create ideas and create business plans using the FORTH Method, and then verify them along the new business development process.
Service menu example ・Idea generation/business plan formulation workshop ・Project assessment ・Customer verification/survey support
By integrating business development and technology development in a well-balanced manner, you can increase the throughput of new business development. We create edgy business plans backed by technology by evaluating our own technology and supporting the procurement and development of missing technologies.
Service menu example ・Analysis and evaluation of proprietary technology ・Analysis and evaluation of proprietary technology ・MVP/product development support
Intellectual property protection and utilization are extremely important in new business development, but they are often not addressed strategically. By appropriately securing rights to business ideas and technologies, we will create barriers to entry and monetize our assets.
Service menu example ・Intellectual property strategy planning support ・Support for obtaining patents for ideas and technologies ・Intellectual property utilization/monetization
Naturally, the probability of success for a new business is low. Rather than spending time honing the precision of a single business, carve-outs free your team from constraints. By taking on as many challenges as possible, failing quickly and learning, We will transform into a truly innovative company.
Employees of companies often have no experience in establishing and running their own companies, and carve-outs from large companies require particularly complex procedures. We will establish a startup and support you in building a management structure different from that of a large company, designing an organization, various contracts, and managing the business after it starts.
Service menu example ・Support for company establishment and management structure construction ・Various contract support ・Back office support
In order to raise external funds, it is necessary to develop a scale scenario from an investor's perspective and approach it appropriately. We will brush up your business plan and capital policy, and utilize our investor network to support external financing.
Service menu example ・Business plan/capital policy formulation support ・Funding support ・Pitch support
When launching a new company or new service, it is important to clarify the concept and express it in an easy-to-understand manner. We define the identity of your company or service, and design and produce logos and websites.
Service menu example ・Corporate Identity ・Visual Identity ・Homepage production/operation